Essays

M5A2: Critical Review – Organizational Change

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Abstract

Compare and contrast RAND’s Six Steps (2005) and Leppitt’s Integrated Model (2006). Be sure to include an explanation of when an organization would prefer to use one model over the other and the disadvantages of using each model.

• A vision is intended to provide direction to an organization. However, some organizations create vision statements but do not work to ensure that the vision statement is an integral component of the organization’s strategy. Explain how an organization can utilize its vision statement so that it becomes a central component of its strategic plan.

M5A2: Critical Review – Organizational Change

RAND’s Six Steps (2005) and Leppit’s Integrated Model (2006)

Similarities

Both are step-ordered approaches that are applied to impact change in an organization. It, therefore, means that they implement the use of steps which are necessary to highlight the process that will be applied towards change in a given organization.
In both models, there

My name is Berinda, and I will be vying for the presidential seat in the two thousand and twenty elections. Arkansas is my home state. Republican is my political party. I love this side because it allows me and you to live freely. It’s an anti-slavery, activists, modernistic, ex-weighs, and ex- free soldiers party. Republican is a Grand Old Party! Our slogan is “Free and Fair employment for all!”. The United States is a state for both blacks and whites, and they should all be treated equally and equitably (Lau & Pomper, 2002). My running mate is Dr. Hillary Jones. He is from New York State and will help me gain more electrical votes from the state.

My top domestic issues that I will address are Gun and weapons control in the state and burning of illegal drugs in the country. There will be no entrance or exit of illegal arms in the country. All the residents of the state in possession of guns and weapons should be registered. We are tired of immature deaths in the streets; children are dying every minute in the country because of some criminals who are in possession of guns, pistols, and weapons (Holbrook & McClurg, 2005).. Any victim found in possession of unregistered firearm or weapon will be entitled to thirty years’ imprisonment with hard labor. I will not tolerate any debate on possession of firearms and arms. I say, “No more immature deaths!”

Illegal drugs in the state contribute to ninety-nine percent number of crimes committed in the country. I will ensure that there is no more drug trafficking by increasing the number of security personnel and machines in the state. Those entering or leaving the c

Presidential Campaign Plan
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Part One: Campaign details
I being the governor of my home state Arkansas, have less doubt that I am capable of clinching the presidential nominations with the Democratic Party and therefore I am ready to compete for the administrative position in the fore coming general elections. I am proceeding with the slogan “no turning” and this slogan implies that I am not going change my mind with whatever reason that directs me to surrender. Therefore, am focused and much ready to bring a big impact and change in the United States of America for the sake of all its citizens. My theme song goes by the name “only in America” by Dunn and Brooks since this song embraces the America’s dreams which are as big as they are intended to be. Hence, this song inspires Americans to continue dreaming of a better future since am bringing along a change in their lives and it is surely on the way. For my running mate position, I have chosen the one and only Bernie Sanders due to his tremendous experience with him being the longest serving independent in the United States congressional history (Hess, 2010). A man who we share ideologies to bring change to the entire nation with, and together we stand firm and tall like pyramids and with one voice we say “no turning.”
Part 2: Issues
The domestic issues to be addressed include; the Obamacare where the federal government should not get rid of the Obamacare since it offers a great chance for many Americans who fall into the bracket of making too much money for Medicaid and making too less money for other insurance to provide affordable insurance (Clayton, 2010). Secondly, should the head of state allow the military to upgrade the air force one? The issue will be centered on the polling data from Pew Research which reflected this is a top domestic issue with 44 percent saying yes and 56 percent saying no. The main reason of concern on these issues is fundamental as a result of the research reflecting that they are the most disagreeing among the others hence need to be addressed. On the other hand, among the top economic issues to be talked about were; should employers compensate both women and men the same amount of salary? According to the research done by “I side with” researchers, 80 percent said yes while 20 percent said no. Furthermore, another economic issue that requires much attention is that of whether the head of state should increase the federal minimum wage for workers where 66 percent said yes, and 34 percent said no. The reason for the concern about these two issues was due to their concern about salary and wages which are clearly the sole sources of income among the America’s citizens.
Besides, in consideration are foreign policy concerns which according to one reliable polling source by the name “Pew research.” The first foreign policy is the negativity that Americans have established towards Japan over the past decade. Hence, this is mainly a matter of concern since most Americans are wondering what their relationship with Japan will be if the issue is not addressed (Hess, 2010). Moreover, the use of torture in the US anti-terrorism efforts is another significant foreign policy where 43 percent accept while 57 percent disagree. Thus, this is surely an issue of consideration since terrorism has proven to be a threat to the whole world.
My strategies
Putting into consideration the Electoral College vote, I ought to do a thorough campaign in states that both my popularity and that of the party is little. Since I have limited sources and funds for my campaign, I have to withdraw most of my concentration on my strongholds and focus it to my weak holds. The Democratic stronghold states have been; California, Marry Land, New York, and New Jersey (Clayton, 2010). My campaigns will, therefore, be focused on all the other states except those mentioned above and that am fully confident on victory in the coming general elections.

References
Clayton, D. M. (2010). The presidential campaign of Barack Obama: A critical analysis of a racially transcendent strategy. Routledge.
Hess, S. (2010). The presidential campaign: an essay. Brookings Institution Press.

Campaign Strategy

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My name is Dr. Peter Williams, and I will be vying for the presidential seat in the two thousand and twenty elections. Arkansas is my home state. Republican is my political party. I love this side because it allows me and you to live freely. It’s an anti-slavery, activists, modernistic, ex-weighs, and ex- free soldiers party. Republican is a Grand Old Party! Our slogan is “Free and Fair employment for all!”. The United States is a state for both blacks and whites, and they should all be treated equally and equitably (Lau & Pomper, 2002). My running mate is Dr. Hillary Jones. He is from New York State and will help me gain more electrical votes from the state.

My top domestic issu

Consumer Behavior and Gender-Based Marketing.
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Consumer Behavior and Gender-Based Marketing.
The consumer behavior focuses on the study of buying behavior of these users of particular goods and services. It allows one to understand the reason for purchasing goods from the market by consumers. The biggest problem is cultural factors in which it a set of ideologies and values of a particular group of people. The cultural values influence how a consumer behaves, and the changes in cultural values have resulted in changes in consumer behavior. In this context, the focus is on the interrelationship between gender-based marketing as an aesthetic value and consumer behavior.
Examples of Organizations marketing to gender-based marketing.
The elimination of sexist labeling is important since it helps in creating a good consumer biasedness towards an organization’s products. The products that are marketed by a particular gender will result in risking half of the potential sales. Gender-based marketing specifically focuses on different needs of women and men with the aim of the sales increase. This type of marketing is important because men and females have different needs. The marketing strategies of organizations must aim in focusing the needs of both genders (Arnold & Bianchi, 2001).
An example of Constellation Brand, a wine company that utilizes gender-based marketing by having wine varieties such as red blend, Pinot Grigio, the chardonnay that are familiar to women. The wine bottle is also designed to be appealing to female shoppers in the wine industry. The celebration of moments women spend with their friends requires an emotional connection hence the labeling and design. Paige Guzman, the director of wine innovation in Constellation Brand, wants the brand has to be distinguished from the traditional wine advertising. By allowing balance, the brand also came up with a Ravage, red-wine brand that aims in attracting male consumers with knight riding horse as the label. The strategy of this organization is focusing on ensuring that the customer doesn’t see the Constellation Brand has sexist products, thus the need for balancing (Smollan & Sayers, 2009).
Another organization is GoDaddy whose sexist marketing showed women featured in bikinis. GoDaddy is haunted by this marketing strategy since they were biased on one gender thus they are trying very hard to be able to change the consumer’s behavior and perspectives on their products. The company tried promoting gender diversity by focusing on technology and helping owners of businesses, and they are pushing hard on the message of diversity starting with sex. The problem of gender contamination occurs when the brand is regularly associated with one gender this makes it for the opposite sex to try and focus on that particular product. Some marketing strategies can involve gender contamination to their gain by expanding the product having for both men and women. Currently, GoDaddy is making efforts to ensure that their products are not gendered biased thus the aim of changing viewers’ perception by diverting to different areas (Smollan & Sayers, 2009).
The last organization is Unilever that creates the popular Unilever beauty products for both males and females. A good example is when one talks of a shower gel the idea that comes out is about women. But in the new strategies that Unilever has put across, it is evident that products are being marketed for both genders. An array of the goods branded for men has been seen so as to allow a gender-based marketing balanced by Unilever. Their products like Axe and Dove which are products packaged with the aim of sticking out for both genders. Axe has created a male brand that appeals to men’s taste regarding shape, designs, and colors. The packaging doesn’t require the branding of for male; this is because the branding suggests the gender. Dove is also a female-oriented product, and the product line entire focuses on women. Thus this type of strategies has seen Unilever gaining popularity outside there due to diversity in gender while manufacturing their products. In simpler terms, Unilever is one of the organizations that has been able to avoid gender contamination in their products (Smollan & Sayers, 2009).
Mission/value statement, printing advertising, website content press release among others
All these organizations have an aim of exploiting the entire consumer base. The behaviors of the users are significantly affected by the culture of the organization. Marketing strategies that are put across a mission statement of an organization which normally contains the words creating products that satisfy our user needs. The organization’s perception by the consumers is to produce products based on a particular gender orientation in the market and allow consumers to get the goods without seeing biasness of a particular gender. The best option most companies use is creating good s that are not oriented to a particular sex eg coca cola products, who marketing and advertisements be it in the website or newspapers they have both genders involved in advertising their products. An organization that market products with aim of targeting specific genders can alienate other potential consumers in the market thus the need to have a gender balanced based marketing strategy (Arnold & Bianchi, 2001).
Gender -based marketing and implement its marketing strategy
In the current trends and times, it is evident that women make more buying decisions compared to men. The women are the vast majority of the consumer buying decision of household items. Also, women are involved more in online shopping compared to men. The graphs below fig 1.1 and fig 1.2 shows the variation of consumers’ behavior based on gender. Most companies can use the information below to be able to tap the dormant male market. The redefinition of the target by the organizations is essential since male-focused brands such as Adidas and Under Armor have started campaigns that recognize women as athletes (Matthes, Prieler, & Adam, 2016). Moreover, brands like Michelob and Coors have acknowledged drinking of beer by women. Recently a female campaign brand called SheKnows Media has made the expansion of #Femvertising Awards to recognize both genders and a category was added to consider how fathers are portrayed. The primary aim of organizations is to market the strategies that portray the feminine and masculine angle or aspects of marketing. Generally, in marketing the changing values of consumer can result in changes in purchasing trends thus resulting to a shift in consumption of products companies must always keep up to date with how the consumers need in the market (Matthes, Prieler, & Adam, 2016).
Fig: 1.1 Female Buying Decisions
Fig 1.2: Comparison between Female and Male difference in online shopping.

References
Arnold, K. A., & Bianchi, C. (2001). Relationship Marketing, Gender, and Culture: Implications For Consumer Behavior. Advances in Consumer Research, 28, 100-105.
Matthes, J., Prieler, M., & Adam, K. (2016). Gender-Role Portrayals in Television Advertising Across the Globe. Sex Roles, 75(7), 314-327. Retrieved from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5023740/
Smollan, R. K., & Sayers, J. G. (2009). Organizational Culture,Organisational Change and Emotions:A Qualitative Study. Journal of Change Management , 9(4), 435-457. Retrieved from https://www.researchgate.net/profile/Janet_Sayers/publication/39728737_Organizational_Culture_Change_and_Emotions_A_Qualitative_Study/links/0c96052f433d338c6c000000/Organizational-Culture-Change-and-Emotions-A-Qualitative-Study.pdf
Suwaryo, J., Daryanto, H. K., & Maulana, A. (2015). Organisational culture change and its effect on change readiness through organisational commitment. International Journal of Administrative Science & Organisation, 22(1). Retrieved from http://journal.ui.ac.id/index.php/jbb/article/viewFile/5431/3519

M5A4: WHAT DOES IT TAKE TO BE A LEADER?

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Write a 2-3page paper about the essential attributes you think it takes to demonstrate leadership. How does one acquire those attributes? Can one learn them by observing or reading about them? Using the organization, you chose in the Module One journal, assess the leadership attributes demonstrated by an administrator within that organization. What evidence can you find that these leadership attributes are working for that organization?

Tasks

Describe the essential attributes it takes to demonstrate leadership, including the acquisition of those attributes.

Assess whether or not the leadership attributes demonstrated by an administrator within the organization you chose in Module One are working for the organization.

Justify, using evidence, your assessment of whether or not the leadership attributes are working for the organization.

Essential Attributes

Introduction

Great leaders possess unique attributes that compose their characteristics in leadership controlling their personal behavior and conduct in the pursuing organizational goals and objectives. The essential characteristics of great leadership are diverse including honesty, confidence, creativity, generosity, innovativeness, commitment, communication, accountability and transparency, and patience (Zaccaro et al., 2004). Great leaders that induce significant leadership and transformation in an organization are ethical and motivate their employees to work towards a common goal in an organ

M4A1: Case Study – Problems at Perrier

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To begin this assignment, from your textbook, review the Case Study: Problems at Perrier. Then, review the Case Analysis Rubric for information on how to write this case study analysis in addition to what points you should include.

M4A1: Case Study – Problems at Perrier

Introduction

The Case Study of the problems Perrier followed the company’s strategy towards the reaction of the reports of traces of benzene were found in its bottled water. The incident that occurred in 1990 followed Ronald Davis – Perrier Group president ordering a complete recall of all bottles in North America to the company’s distribution centers. In the following days, Source Perrier S.A, the French parent, also expanded the recall of the bottled water to the rest of the world. The move appeared to be an overacting strategy to the situation leading to an escalation of the problem. The problems of Perrier Group followed a successful trend in the previous years’ whereby, in a duration of 10-year tenure, President Ronald Davis had managed to grow the company’s retail sales from $40 million to more than $800 million.

The strategy to recall the entire 70-million-bottle in the U.S. inventory preceded by the worldwide recall proved to be a poor strategy for the company to respond in such severe measure. This followed especially after the health officials in both the U.S. and France had cleared that the benzene levels found in Perrier bottled water did not pose any significant health risk after all (Curtin et al., 2005). The company’s president Ronald Davis as well agreed it was rather a rushed decision that caused the company hard times in the company years. As the company became more floated by competitors’ products such as Evian, it was hard for Perrier to come back and remain competitive enough.

The case study involving Perrier problems serves as an excellent example of how management of an organization responds to issues triggering a series o

M3A2 Critical Review: Best Practices for a Reduction in Workforce

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During this assignment, you will explore and explain the best practices to follow in the unfortunate circumstance where a reduction in workforce is necessary within an organization.

Begin by accessing the Excelsior College Library to find reliable and scholarly articles related to this assignment to expand upon the key topics. Write and submit a critical review of approximately 250–300 words. Be sure to follow the APA style (6th edition) for writing and include at least one relevant citation for your submission.

Include the following:

Positive and negative consequences of a reduction in workforce
Address credible alternatives to a reduction in workforce

M3A2 Critical Review: Best Practices for a Reduction in Workforce

The process of workforce reduction is an essential aspect in an organization geared towards improving the organization’s performance, efficiency, productivity, and cost-effectiveness. The decrease in the workforce happens from time to time in an organization (O’Hagan et al., 2008). The best practices of the reduction of the workforce require the management to be thorough and plan efficiently in order to achieve the expected outcomes of the strategic implementation. The management needs to define the process in various forms including work redesigning and work reduction strategies (Cameron, 1994). These inform the reasons for the workforce reduction and putting employees aware of the process. Also, the process needs to prepare a strategy for deciding which employees are to leave the organization, as well as, the exit procedure. Also, preparing the send-off package for the employees is essential and preparing them for a transition to the career.

The positive impacts of the reduction of the workforce in an organization entail eliminating redundancy, duplication, and improving the efficiency of the labor force within the organizational requirements. Also, improves productivity and cost effectiveness in the employee management and compensation.

The adverse impacts of the reduction of the workforce in an organization entail low morale of the employees after their colleagues leave and fear of being laid off as well, in turn, inducing low productivity of employees (Ware & Grantham, 2010). Also, organiza

Acquisitions

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Acquisitions.

Definition of Terms:

Acquisition: this is buying a product, business or company. An acquisition is a corporate action in which a company buys most, if not all of another firm’s ownership stakes to assume control of it. An acquisition occurs when a buying company obtains more than fifty percent ownership in a target company (Haspeslagh & Jemison, (1991).. The acquiring company then purchases the target company’s stock and other assets as part of the exchange, which allows the acquiring company to make decisions regarding the newly acquired assets without target company shareholders’ approval. Payment of acquisitions is made either in cash, acquiring company’s stock or both.

WPP: it is a multinational advertising and public relations company for the British. Its central management office is in London, England, and the executive office is in Dublin, Ireland. The Chief Executive Officer of WPP is Martin Sorrell (Burshtein, 2016)..

BuzzFeed: Is an American Internet Media Company located in New York City. The form describes itself as a social news and entertainment company with a focus on digital media and digital technology to provide the most shareable breaking news, original reporting, entertainment, and video (Burshtein, 2016)..

IPO: stands for initial public offering. It is the very first sale of stock issued by a company to the public.

VEB: stands for Vnesheconombank. It is a Russian government-owned development bank meant to provide funding for projects aimed at developing the Russian economy (Haspeslagh & Jemison, (1991). It is not involved in retail bank activities.

Summery

In March, WPP Chief Executive Martin Sorell was anxious about Amazon. Today, WPP digital ad Firm Possible has acquired Marketplace Ignition, which is a consulting firm that specializes in helping brands make more money from Amazon. Although Amazon’s ad is relatively small now, it has a data level on online consumer shopping habits that is unparalleled (Burshtein, 2016). Previously, there was a prediction by Mr. Sorell, that Amazon could threaten Goggles dominance of the search market for the above reason. Amazon captures consumer’s right at the point of research, purchase and even when they choose not to buy. Therefore, it makes its suggestion engine even better for next time. Currently, Amazon has started stepping up its ad efforts. In February, the e-commerce giant held its first internal conference devoted to its ad platform. Amazon’s global ad revenue will grow from 29% to one point eight billion dollar

Qualitative Techniques Used in Regional Elections.

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Qualitative Techniques Used in Regional Elections.

Abstract.

The paper aims in exploration and discussion of various qualitative techniques used in the regional election processes. The article further describes the techniques and how they are utilized to collect data that is credible and direct from a reliable source. It also reviews various studies and research by different scholars who have used the methods of qualitative techniques methods of research. Moreover, this study discusses the methods used in carrying out research in regional elections. The main data under analysis is primary data; this is because for purposes of relevance and originality. Secondary data, in this case, can be obsolete due to change in trends, population and also the way technology is applied in the electoral process.

As we will see, this paper contains an introduction to the subject of focus which hints on various aspects such as to the meaning of qualitative research and techniques. It goes on and for the qualitative methods are considered as the most efficient techniques used to give data that is reliable, and it also provides a cost-effective way of getting data. The focus on the discussion of the various qualitative techniques applied during the research of the regional election process. And finally, the