Question & Answer: Please find the swot Anaylsis for Coca-Cola’ Please find the external analysis…..

Please find the swot Anaylsis for Coca-Cola’

Please find the external analysis for that company

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Opportunities

Threats

Industry environment:

1. Please explain two – three sentence for each point.

Industry environment:

General environment:

Expert Answer

Answer

Indirect competitors – Coffee chains like Starbucks, Café coffee day, Costa coffee are on the rise. These chains offer a healthy competition to Coca colas carbonated drinks. They might not be a big competition for Coke, but they do give a dent to its beverage market. Similarly, health drinks like Real and Tropicana as well as energy drinks like Red bull and Gatorade are stealing away the market share indirectly.

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