We have spent a semester to keep abreast of the major research studies in strategic management. Based on comprehensive literature review and critical analysis of studies in general business and hospitality industry, this assignment serves as a wrap up of what you have learnt in the course. From this, you will propose a research agenda that serves as a direction for future research in this area. The ultimate goal is to help you to identify “timely” research topics / emerging research issues in strategic management relevant to managing hospitality businesses.
Refer to the articles that are assigned to this course, there are future research areas/gaps that researchers identified. Feel free to research additional research studies in strategic management if needed. Visit https://en.wikipedia.org/wiki/Strategic_management for more details.
Analyze, sort and group these research areas/directions into similar themes, patterns or streams.
Identify a list of ten topical areas that you propose to be critical future research directions for strategic management. Consider what constitutes a timely, innovative, and interesting research topic.
For each topical area in your list, cite some references of studies to support it and discuss briefly the potential research issues associated with it.
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