Solved: " Week 8 " " Question 1 " MKT International Marketing – Please respond to the following

” Week 8 ” ” Question 1 ” MKT International Marketing –

Please respond to the following:

Describe the selling proposition for your shoes in your it is Iceland chosen country I picked . Select the sales promotion technique(s) that would be applicable for that Iceland country. Illustrate with at least two (2) examples of each technique.

Expert Answer

The selling proposition of shoes is that to give one pair of shoes free for buying any of the pair of shoe.

Following are some sales promotion techniques used for selling the shoes

1.Special pricing- It is a technique to offer the lower prices for a particular period of time. Offers could be there that provide the suitable prices to customers.

2.Contests- Contest offers the customers a chance to win the prizes like cash and store merchandise.

3.Free gifts- free offers can be provided along with the the product purchased.

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