Have you been aware of the ever increasing amounts of customer feedback that businesses are requiring?
What can the business do about that?
Expert Answer
Customer feedback has tremendously increased in this age of online shopping. Everybody is taking advantage of the technology and giving his or her feedback
Out of which some are genuine and some are not genuine and this is altering the buying behavior of the potential customer.
Honest feedback is important as with the help of which, an organization can improve upon, improve its quality and perform better but the negative feedback can dent the company or the product image.
What business can do?
It is simple, analyse the each and every feedback properly, see the gap and try to find out if the given feedback holds true or not? If yes, the try to improve on the gap area, so that a maximum customer satisfaction level is achieved.