Question & Answer: Do you think the Amazon's 1-Click technology improved the efficiency or the…..

The 1-click method of Amazon is really helpful in improving the efficiency and effectiveness of the company. It is an innovation of Amazon which helped it in achieving high conversion from the existing customers. In this method, the payment method and address of delivery of the customer are already stored so the customer need not refill the information thus this technology improved the efficiency by creating a check out process which can be seen virtually frictionless.