Question & Answer: Interact with your fellow students on your experiences (benefits/concerns; positive…..

The business to consumer systems are present as an extension of the sales channel for many business enterprises. In fact for e-commerce enterprises, it is the sole channel to market the products. The B2C system is extremely efficient in terms of reach to consumers and can also throw up a wealth of data with regards to consumer behavior. Although a B2C system can sometimes isolate the enterprise from its consumers, interactive and properly designed systems don’t suffer from this lacunae.

From personal experiences, most well designed B2C systems have provided a pleasing customer experience. The only concerns remains with regards to data safety and security. Also some of the systems can be used for pursuing further sales by the companies and can get a bit irritating due to the number of newer products and services being showed as potential buys.

With regards to B2B systems, the major advantages are seamless data transfer across value chain and also efficiency of operations. The major concerns again is related with business data privacy and confidentiality. These concerns can always be circumvented through enterprise firewalls. In fact EDI has emerged as a favorite data transmission and exchange mechanism for driving efficiency in business operations.