Question & Answer: Discuss the two major reasons why companies adopt total quality…..

The two major reasons why companies adopt total quality are:

1. With an intention to offer the best degree of customer satisfaction by focusing on on-going improvement in the qualities of their products and the production process.
2. To make their company more competitive, as the threat of competition is always there in any industry. Hence, it is important for companies to set up a new culture which can be able to help the company grow and its longevity.