Organization Theory

The midterm exam is worth 48 points in total. Please write a response to each of the two questions below (24 points each).

Question Prompt 1 (24 points): What is the external environment? How can companies adapt to and manage the external environment? Please use examples.

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Question Prompt 2 (24 points): A couple of years ago, an established, highly efficient entertainment company called BigEntertainment purchased a newer, highly innovative entertainment company called CreativeEntertainment. While the acquisition has been perceived as positive, there have been challenges in combining the two companies as they have very different styles and histories. You work at BigEntertainment’s headquarters, and have been asked to join the team that will evaluate the effectiveness of the now combined company. At the first meeting, the other team members ask how you think they should approach this analysis. What do you suggest?

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