Future opportunity of assessment
The Dollar Tree Company is focusing on a few top growth opportunities that include expanding its existing store format and introducing different assortments at its stores. The company is targeting to deliver better financial performance in coming quarters (Hair, 2015). The Dollar Company is expected to focus on developing an e-commerce platform to benefit from the steadily growing online customers. It is working hard to strengthen its competitive position in the tremendously growing retail store sector. The company deal with the Family dollar will benefit by being made the most significant dollar store retailer in the United States.
The retail store traffic in the United States is being improved by the improving economic conditions. Growth drivers remain intact, and the financial performance stays strong. DTC Company has improved its marketing trends by aggressively pursuing its strategic growth initiatives that include offering new products that are refrigerated (Hair, 2015). This has given them an advantage over its peers and increased their customer numbers. The improving unemployment rate is an opportunity for the retail store in the United States because the DTC sales will grow.
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References
Hair, J. F. (2015). Essentials of business research methods. ME Sharpe.