Answered! What are the strengths and weaknesses of the BSC built at the bank? What pitfalls need to be avoided for a successful BSC project?…

What are the strengths and weaknesses of the BSC built at the bank? What pitfalls need to be avoided for a successful BSC project?

What are the strengths and weaknesses of the BSC built at the bank? What pitfalls need to be avoided for a successful BSC project?

Expert Answer

 Strength of Balanced Scorecard for Bank:
  • BSC takes a holistic (organizational-wide) view of performance
  • It is related to the strategic planning and management of the company
  • In the strategy map of BSC everybody can understand the cause and effect of logical mapping and direction towards the strategy objectives.
  • It elaborates how the performance measures are going to be realized, hence, more concentration is given to the processes of designing the system
  • BSC design processes starts with the articulation of a shared strategic vision specific to the organization, and backwards to define the priority strategic activities and outcomes that need to occur to achieve success.
  • It represents the specific strategic issues of the organization.
  • BSC focuses on only four business areas, planning, organizing, leading, and controlling, and within each area focuses only on the most important performance indicators

Weakness of BSC:

  • The causality relationships between the areas of measurement in the BSC are unidirectional and too simplistic
  • The BSC neglects the time dimension.
  • The lack of the integration between top-levels and operational levels’ measures.
  • the absence of the integration limits the use of BSC from the higher levels only
  • BSC is incapable to answer the questions related to the competitors movements. Additionally, the BSC does not evaluate the significant changes in external conditions.

Pitfalls to avoid:

  • Some high-level strategies such as financial targets, markets and customer segments, and aspirational brand and customer value positioning, may be too vague to translate well into a BSC.
  • There are a lot of details and technicalities to putting a BSC in place, enough so that any organizations can get bogged down and confused.
  • When metrics data collection requires too much effort, the job will fall by the wayside and so will results.
  • A poorly structured metrics approach to monitoring scorecards is problematic
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