there is increasing deregulation within national economies, freeing companies to compete more intensively domestically. Identify three things that a marketing department can do to help it’s company’s products be successful in multiple national economies.
Expert Answer
To make the company’s products successful in multiple national economies, the marketing department should understand the wants, needs and desires of the different national economies where the product will be sold . Once the marketing department understands the needs of a market segment, it can determine the product which can help to satisfy that need . Thus the three things that a marketing department can do help it’s company’s products be successful in multiple national economies can be summarized as follows
- Understand the wants, needs and desires of the market segment.
- Select a product that satisfy the wants , needs and desires of the selected market segment .
- Perform marketing activities such as sales promotion, advertising etc that will direct the flow of goods from the company to the consumers .