Answered! Conduct the SWOT analysis of McDonalds hina One of the most significant strengths of McDonald sh incredibly…

Conduct the SWOT analysis of McDonalds hina One of the most significant strengths of McDonald sh incredibly strong brand identity, whichenectively dnerentiates the company feom alerher fant food restaurants around the world. Thisisespecially the case in because of the contrast between cuisine offered by oinese restaurants and fast-food outlets, and the food offered by MDonald A key strength of McDonald’s mixes auriform preduct menu atevery store, with bcalredlood options tosuit tastes ofthe localconsumer McDonald’s has high quality customer service, and this is agreed by even hina’s elite class The general consumer agrees that McDonald’s otlers sale and reliable products, afastservice,analtractive eating erwironment and helptul professional and friendly staff promotional and communication tools to Bin the audience’s interest and reach out to the wider market such advertising found on television, radio, newspaper and billboards, ollered catchy slogans such as Teel the Beef. Advertisements are belMered in anina with key endorsements, such as with the ahinese Tas Mng McDonald’s understandh the e strategic placement, andis of the ways in whichto most effectively and service target consumers outlets are in areas of high footfall, areas than are easily accessible to the consumer and areas importanc aware busy places such as Quarry Bayand in that have an optimum demographic Beijing McDonalds restaurants are often found in business distrits and in Hong Kong there are restaurants found in The price of is sta high when compared to some ether local Chinese fat food restaurants indhina Futhermore, of McDonald’s is still much more than many people an aina can alrord there are many working parents who must save up before eyan allordtotake their familestoMcDonalds A major ineredento McDonakrsisthecooked beef party, and themajority ofChinese aults do not like how they taste. The specialty ofMcDonald’s is the burger everywhere else in the world, but this specialty does not translate very well inaina China’s immense population is one of the most obvious opportunities the countrys population is over 1. blonand almeris for economic are rising agrowth in the ainese middle his the more with market share. The number with further as more people embrace western culture. This of people in China which changing the habits and maiine them more open to western cuisine and fast good. opportunities waincrease and other types of food and drink tat ane popularly convenience is something that could be capitalined on China has an ageing population, and this tunities for products such as tea, ceetee and confections, consumed by middle-aged and elderly citizens. However, the largest rival of MoDonald’s worldwide-Bureer Gre-entered McDonald’s has enjoyed relatively few threats in recent years and the only senificant threat inaina has beentheother fast food corporatio the Chinese market in 2005 with restaurant counteract the threats caused by their lor the market share. Burger org also hasavery strong brand identity, and islaewis known or zsinnovations and ideas communist country. This makes McDonald’s occasionally subject to criticiima eed om the Amerkan system, and this contrats with aina’s status asa rival dobal fast-food chain McDonald’s is an American company that emer 1080