8-7. What is XML, and what is its role in SCM?
8-8. What is RFID, and what is its role in SCM?
8-9. How does CRM differ from SCM?
8-10. What is a CRM system, and what are its primary components?
8-11. Contrast operational and analytical CRM.
8-12. How does analytical CRM help in monitoring social conversations?
7)xlm is nothing but a meta language which allows users to define their own customized markup languages, especially in order to display documents on the on the World Wide Web, intranets, and elsewhere..XML was designed to store and transport data. XML was designed to be self-descriptive.
XML standardization initiatives relevant to Supply Chain Management
8)RFID stands for Radio-Frequency Identification (RFID) is the use of radio waves to read and capture information stored on a tag attached to an object. A tag can be read from up to several feet away and does not need to be within direct line-of-sight of the reader to be tracked.
RFID technology has risen to become a revolutionary element in supply chain management.It is not just a replacement for barcodes. RFID ensures that the right goods are available in the right place with no discrepancies and zero errors. It makes the supply chain considerably more precise and improves the efficiency and reliability of the entire chain
a)the vSupply chain management personnel ensures that all departments in the business get the raw materials they need to complete their work, while customer relationship management personnel deal with customers to make sure they get the support and services they need.
Supply chain personnel work with vendors, while customer relationship personnel work with customers
main thing here is Effectively managing the customer lifecycle – from marketing to sales to service – is critical to company’s profitability and growth. That’s why many mid-market organizations have found value in choosing a Customer Relationship Management (CRM) system for their businesses
primary com[onents are:
a)the Drive Marketing Effectiveness and Maximize Marketing Spend
b)Help Sales people Win More Deals
c)Create Lifetime Customers with Attentive Service
Operational CRM supports traditional transactional processing for day-to-day front-office operations or systems that deal directly with the customers and analytical CRM supports the back-office operations and strategic analysis that do not deal directly with the custom
12)It mainly provides the analysis and feedback from customer interactions that allows organizations to successfully market their products to satisFed customer