Advertising Informs to Our Benefit Essay

The two articles “You’re soaking in it” by Pozner, and “How Advertising Informs to our Benefit” by Calfee, offer two very different takes on the effects of advertising. Pozner claims that movies and TV shows have become a new medium for companies to present their ads. She goes on saying how these companies exploit their audiences by portraying a fictional society. Although she is very critical, I agree with her, that ads such as Nike sneaker one saying how our product will always be there and at the same time never judge you.

I feel this is a very common tactic in the ad business and can sometimes remove consumers from reality.

Don't use plagiarized sources. Get Your Custom Essay on
Advertising Informs to Our Benefit Essay
Order Essay

Furthermore she is very critical of relationships portrayed in today’s ads. I agree that ads predominately focused on using strictly sex appeal and unemotional bonds between the models can provide its viewers with misconceptions that over time are actually accepted to be true. This problem is one she takes very seriously to be harming our children.

Speaking from a feminist’s perspective she deals predominantly with the effects on women and whenever she touches on men, it is only to describe how they are damaging women. On the contrary, Calfee presents a positive light on the world of advertising.

While its clear that companies number one goal is to make money, the way in which the ads are constructed can be beneficial to consumers. By describing effects that products offer, consumers in a sense become educated on the product. I like how Calfee mentions the transition taken place within ads. More than ever, companies are moving from describing the positives to why their product is “less-bad” than their competitors. This results in open knowledge describing the harmful effects of the product. Furthermore the back and forth competition between companies will lead to lower prices for consumers.

Grand Paper Writers
Order NOW For A 10% Discount!
Pages (550 words)
Approximate price: -

Our Advantages

Plagiarism Free Papers

All papers are written by the best professional writers to ensure 100% originality. We always provide plagiarism reports whenever we deliver completed papers.

Free Revisions

All papers by Grand Paper Writers are completed and submitted on time. This timely delivery of papers gives you time to go through the paper before the official deadline.


As an additional service, we will provide a title page that precedes the contents of your paper. Here, you will provide your personal details.


We also ensure that we provide an extra page for the references or bibliographies following referencing rules.

Originality & Security

At, we guarantee students for the provision of security and original work. All your personal information is handled with confidentiality and is not shared with third parties. Additionally, we ensure that we provide original content with accompanying plagiarism reports to show originality.

24/7 Customer Support

Our customer support team is always available 24/7 to provide instant responses to any queries raised by students.

Try it now!

Calculate the price of your order

We'll send you the first draft for approval by at
Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services has the best professional essay writers for quality services.


Flexible Pricing

Here, a, we do not compromise on the time of our clients. We always deliver all completed papers on or before the deadlines.


Admission Help & Client-Writer Contact provides an interactive portal where students can communicate directly to their writers.


Paper Submission

Here, a, we do not compromise on the time of our clients. We always deliver all completed papers on or before the deadlines.


Customer Feedback appreciates feedback from our clients to help us improve the delivery of essay writing services. As such, we are constantly changing our policies to ensure maximum customer and writer satisfaction.