Marketing Sexuality/Gender in Media and Culture.


Marketing Sexuality/Gender in Media and Culture:

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We live in a world where ‘sexuality’ is marketed to us as a product and in various media forms. sexuality is something that we both buy and sell, and consequently reproduce through its purchase and sale. Sexuality is also something that is constructed, produced and represented in various media forms for this assignment you are to explore how sexuality is marketed to us as a consumerist product or constructed, represented and depicted in a media form.

You have options two for this assignment:

1) The marketing of toys for boys and girls. (2. Representations of male/female sexuality/gender in media.

• For this option you can either visit a department store toy section or look a media form and write your assignment about the ways that sexuality is marketed or represented through socially produced differences between boys and girls/ men/women. How are toys for boys and girls marketed to us? You must discuss toys for boys and toys for girls.
• If you chose the second option, you must discuss how sexuality/gender is constructed and represented in the media form that you choose.
• This assignment must include: a) How sexuality/gender is used as a marketing tool, or how it is represented in media, b) Potential effects these strategies have on consumers or in the second option, on boys/men and girls/women, and c) What does all of this tell you/us about sexuality? For more information on  Marketing Sexuality/Gender in Media and Culture check this;

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